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Business Aspiration

 "How to eliminate 80% of what you do and excel at the other 20%"

By Scott Andrews, Founder

Time matters.

 

How many times do you start down your to-do list only to find the next day that you still have all the same priority A & B items unfinished?

 

It happens to anyone who maintains a to-do list at some point.  Something else happens to take your time from you.  I find sometimes I get lost in the web, surfing.  Or I talk to several people about other projects and start something new that wasn't even on the list.  Perhaps I simply avoid the tasks.  

 

First, we must ask why.  Isn't this basic discipline?  

 

In the 19th century, Vilfredo Pareto, an Italian economist, conducted a study on income and wealth patterns.  He discovered a "predictable imbalance" that shows up in every area of life.  This is now known as the Pareto Time Principle, or the 80/20 rule.  The 80/20 rule means that 80% of time spent poorly produces 20% of desired results, while 20% of time spent wisely nets 80% of the desired results.

 

Examples of the Pareto principle include:

    80% of the sales a salesperson makes come from 20% of their cold calls

    20% of the automobiles on the road cause 80% of the accidents

    20% of your sales employees create 80% of the business

    20% of your customers are worth 80% of your revenue

    80% of useful information on the Internet comes from 20% of the sites

    80% of what makes you happy comes from 20% o the people with whom you are most close

 

You can also utilize the Pareto Time Principle in determining which tasks are urgent.   The ABC's of goal-setting may also be combined in the process of determining what you really want to do:

 

A priority:  It has to be done today, if at all possible.

B priority:  It can be done tomorrow.

C priority:  It can be done during leisure or "spare" time.

 

How I make up the A list is a series of questions, including:

 

1.  Will it help me reach some important goal in my life?

2.  Does it matter if I don't do it?  (if the answer to this question is no, then remove it!)

3.  Does it have a deadline?  (example, April 15th - taxes are due)

4.  Does it involve doing what my business is all about? 

5.  Will doing it advance my career?  Will not doing it hinder my career?

6.  Will it make me more knowledgeable or help me fulfill my potential?

7.  Is it important to someone I really care about?

8.  Will it matter a year from now?

9.  Will it require coordinated efforts with others?

10.  Is it an order from someone I cannot ignore?

 

If you spend 15% of your time on your most important tasks (A tasks) are actually worth 65% of your results.  B tasks take 20% of your time and are worth an equal 20% of your results.  C tasks require 65% of your time but contribute only 15% to your overall results.  

 

My theory is to take your A list and spend 80% of your time on those items.  Take your B list and spend 15% on them.  Take your C list and spend 5% on those items.  Here's how you can do it:

 

1.  Add a D=delete or W for Wastebasket to your list and throw 95% of your C items into it immediately.

2.  Farm out all remaining B and C items that can be delegated to another party.

3.  Several goals may often be accomplished at once by completing just one task.  Do those first.

4.  Make sure to put your personal list top on the list.  Examples of things people put off their list or often consider C items which really should be A items include:

    a.  praying.  

    b.  time with family or significant other (or good friend).

    c.  hobby, such as painting or music.

    d.  eating.

    e.  sleeping (8 hours a day, on average)

    f.  working out or other form of exercise

    g.  training and reading (personal development)

5.  Things that make the A list that often should not be on the list at all include:

    a.  chores (gardening, house cleaning)

    b.  watching television (do you record certain TV shows religiously?)

    c.  reading the paper - not only is this time-consuming, it is also a negative influence

    d.  daily discussions with people who do not build you up or contribute positively

    e.  shopping

    f.  playing games or other distraction

    g.   things that won't matter if they don't do them.

 

Q:  How do I determine which items can or should be farmed out (outsourced)?

 

A:  By determining how much you are paid and how much satisfaction you receive from the item.  This is not cut and dry.  If you really enjoy gardening, then keep gardening, even if it costs you less to pay a gardener to do your gardening for you.  However, if you view gardening as a chore and you make more than the gardener per hour, then then hire a gardener to help you keep up with the weeds.

 

Try using the 80/20 principle and also add a D to your ABC to-do list and take note of the results.  You may even enjoy the free time you will now enjoy doing the things you really want to do.

 

 

Scott Andrews is CEO and Founder of AspireNow (www.AspireNow.com), a leading business productivity and personal development firm based in California. AspireNow helps organizations launch new products and services, maximize sales, and innovatively change businesses through  cutting-edge and empowering business models and processes. For more information, contact Scott@AspireNow.com, or visit http://www.AspireNow.com.

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